Video Ipod was a new devise which was a surprise to all techno savvy people. Playing video on an Ipod was a very new thing as we had heard about playing music, news, comedy etc on radios but a video it took everyone by surprise.
The Apple Ipod since has been introduced in the market has come up with the new design and new advertisements, out of which some are fake and the other authentic. The people were not at all ready for a video Ipod and therefore there were many advertisements which appeared on the internet and were like a teasers for the real product. The Ipod itself was an invention which was well received by the people but a video attached to it was a very new thing and hence the advertisement were very unique in their shape and design.
Since the product was not yet introduced and not yet in the market people had to do with the teasers of the shape and design which they thought would be. The teasers on the internet were just for fifteen seconds and showed the devise in computerized manner which made people more curious as to the product.
The internet advertisement showed the music video and the rhythm was very good and the people listening to the Ipod video were dancing in the car and then the slogan was displayed showing the new hand held video.
The advertisement was focused on the screen of the Ipod video which was shown as very big but like other Ipods the screen is over the buttons. The many advertisement viewed by the people the world over many few were authentic. The Apple people wanted to show to the people that the music can be seen and heard and they have double fun of watching and listening to the video.
Basically, the advertisements were for the people of different backgrounds and different
age groups. The manufacturers and the wholesellers managed to rope in some artist for the advertisements which symbolizes the different generations. The iPod`s video ads show that the product has definitely evolved, has a more mature image and optimized new features.